Who are we?

🌟 Our Mission
To deliver high-quality, elegantly crafted wholesale jewellery in select categories — with trust, transparency, and timely service at our core.
We specialize in Couple Rings, Ladies Rings, Dokiya, and Pendant Sets, offering jewellers and retailers across India reliable designs, competitive pricing, and consistent quality. Our mission is to support our partners’ growth by being their most dependable source for finely made gold jewellery.

🔮 Our Vision
To become a leading name in India’s wholesale jewellery industry by focusing on excellence, innovation, and long-term relationships.
To deliver high-quality, elegantly crafted wholesale jewellery in select categories — with trust, transparency, and timely service at our core.
We envision expanding our legacy-driven brand while staying focused on our niche — creating timeless ring and pendant designs that blend tradition with market trends. Through ethical business, evolving craftsmanship, and strong partnerships, we aim to be a trusted name across generations.
🌟 Our Values
Trust: Built over generations through honesty and consistency
Craftsmanship: Every piece is handcrafted with care and attention to detail
Customer Relationships: Many of our customers have been with us for decades
Adaptability: Evolving with trends while maintaining core values


💎 Why Choose Us?
✔️ Over 5 decades of trusted service
✔️ A blend of traditional craftsmanship and modern design
✔️ Family-run business with strong values and personalized service
✔️ Quality-assured products with purity and hallmark
✔️ Deep-rooted presence in Ahmedabad’s jewellery heritage
✔️ Continuous innovation while preserving age-old artistry